Vít Mareš

is a designer, researcher and consultant, focusing on sustainable solutions, systems and transformative changes both online and offline.
Project
Category
Year
Location
Brána Jihlavy and #DoJihlavy
CategoryDesign
Year2022
LocationJihlava

A complex project starting with strategy planning, followed by research, the design process, design thinking workshops and teamwork, leading into communication strategy, tourism and visual identity. Our task was to develop the identity of the Brána Jihlavy project, a participatory organisation for cultural and tourism development. With our colleagues from Brána Jihlavy, we also launched the tourism campaign #DoJihlavy. Our work involved the creation of research documents, visual guidelines, a social media strategy, user experience and webdesign.